Why the Customer Journey Is the Path Forward for Financial Services

The customer journey – the process by which a customer interacts with your company to achieve an end goal – isn’t a foreign concept to the financial services industry. However, it’s certainly changed, especially when it comes to the ways in which customers shop for solutions and engage with their providers. Powerful forces such as […]

Utilize Customer & Consumer Data For Aligned Healthcare Communications

Key Trends & Tips for Health Plan Leaders Health plan leaders looking to attract and connect with new members, and bond with existing members, know they have their work cut out for them. Long gone are the days when you can send out a generic, one-size-fits-all marketing campaign with the hopes it will resonate or […]

5 Things Health Plan Leaders Should Prioritize In 2022

One year ago, the start of 2021 offered so much promise to the healthcare industry – vaccines, reduced hospitalizations, increased telehealth, and the prospect of “getting back to normal.” As we march into 2022 and pandemic year three, the only certainty facing health plan leaders is continued uncertainty. Needless to say, the stakes are higher than […]

Customer Communications Management Software Highlights

The best customer communications management software goes beyond building brand awareness to facilitate lifelong brand relationships. ONEsuite, the flagship product from O’Neil Digital Solutions, does that and so much more. Our robust platform modernizes and transforms your communications to improve customer satisfaction and generate more revenue. In today’s world, you can’t afford to fall short […]

Breakthrough Customer Data Analytics and Intelligence Engine for CCM and CXM

In an unprecedented development in the Customer Communications Management (CCM) and Customer Experience Management (CXM) space, O’Neil Digital Solutions announced the launch of ONEscore, a data analytics and intelligence platform that enables clients to accurately study recipient behavior in real-time and properly segment their customers using 360° live personas.

CCM: Know Your Audience to Build Engagement & Member Satisfaction

It’s often reported that healthcare companies trail most industries in customer satisfaction, and that health plan members are increasingly dissatisfied with their plans. However, there’s indication over the past few years that this trend is changing, with health plan satisfaction slowly on the rise. In this age of consumer-driven healthcare, members are expecting more from […]