How Digital Transformation & CCM Builds Loyalty in Tough Times
It’s safe to say that the last couple of years haven’t been easy on the economy – or your customers. Facing a global pandemic, disrupted supply chains, labor shortages, and inflation, businesses are dealing with all sorts of unprecedented challenges. As a result, customers are tightening their purse strings. They likely won’t cut back on […]
Debunking the Top Myths about Digital Transformation in Healthcare
The market for CCM and CXM solutions is growing rapidly, but there’s also increased skepticism. As digital solutions continue to evolve, so do customers’ use of those channels. Organizations must keep up with the latest communications trends to inform their future channel strategies, otherwise, they’ll face lackluster results or continuous roadblocks to strong internal adoption. Unfortunately, […]
What to Do If Your Customer Communications Vendor Partner Fails You
Inflation, supply chain issues, and the lack of human resources are driving countless brands to skyrocket fees or change their contract structures. Add to these challenges the recent rash of data breaches, and you’re likely questioning whether your customer communications vendor partner is a best fit for your organization. If your current customer communications vendor […]
The Evolution of CCM & How to Prepare for What’s Ahead
Customer communications management (CCM) isn’t what it used to be. In the past, CCM focused on the creation and delivery of static, printed documents such as bills, statements, and correspondence. Many companies, especially those in the healthcare and finance industries, outsourced the development of these communications to large printing facilities that leveraged automated workflows for […]
Why the Customer Journey Is the Path Forward for Financial Services
The customer journey – the process by which a customer interacts with your company to achieve an end goal – isn’t a foreign concept to the financial services industry. However, it’s certainly changed, especially when it comes to the ways in which customers shop for solutions and engage with their providers. Powerful forces such as […]
Why Financial Services Can’t Afford to Ignore Customer Data
Use our helpful checklist to identify the right platform for your financial firm A new generation is changing the financial services industry. Historically, traditional banks, insurers, wealth management firms, and other financial institutions have cornered the competitive landscape. However, they’re being challenged by new fintech apps (think Venmo, Branch, Affirm, Square etc.) and other startups […]
Utilize Customer & Consumer Data For Aligned Healthcare Communications
Key Trends & Tips for Health Plan Leaders Health plan leaders looking to attract and connect with new members, and bond with existing members, know they have their work cut out for them. Long gone are the days when you can send out a generic, one-size-fits-all marketing campaign with the hopes it will resonate or […]
5 Things Health Plan Leaders Should Prioritize In 2022
One year ago, the start of 2021 offered so much promise to the healthcare industry – vaccines, reduced hospitalizations, increased telehealth, and the prospect of “getting back to normal.” As we march into 2022 and pandemic year three, the only certainty facing health plan leaders is continued uncertainty. Needless to say, the stakes are higher than […]
The Aspire Leaderboard CCM/CXM Service Provider Analysis
Aspire Analyst’s Overview of O’Neil Digital Solutions O’Neil Digital Solutions announced in October their position as a leader in the CCM-CXM Service Provider Aspire Leaderboard, a dynamic, digital-first, positioning grid that ranks service providers across the CCM and CXM industries. The Aspire Leaderboard helps enterprises analyze both CCM technology vendors and Service Providers based on […]
